Core Tax Group
60 Day Speedy Brand and Website Build
The Goal
With the impending acquisition and partnership with another accounting firm to come with the start of the new year, Corso Tax Service was ready to elevate their team and services along with a new name and brand. What they had was the name: Core Tax Group. What they needed was a new brand and website. And, they needed it quickly - a 60 day turnaround to be exact.
The JMG Solution
JMG presented Core Tax Group with our signature Brand Beyond the Logo, marketing strategy development and brand identity deployment, and website design.
It was a speedy, yet intimate next level brand creation where JMG dove deep to uncover Core’s vision, mission, values, services offered, and more - All the details of what makes Core who they are and why they do what they do. Through interviews and ongoing communication, JMG was able to develop a sustainable marketing plan under the business goals with a secured brand identity that portrays the vitality, business vibe, and experience of the customer journey.
In just 60 days time, the JMG team pulled off a complete brand and website creation.
An outlined and organized vision, mission, & goals
Business & brand packaging scripts/voice and brand guidelines including mission, vision, about us, founder’s story, value proposition, and bio statement
Complete graphic packaging including logo, colors, fonts, & design application
Website - design, copywriting, copyright, SEO and publish management
Complete digital home footprint integration (Google Mapping, Apple Business Mapping, Analytics, Google Search Console, keyword positioning)
An asset package to scale forward and support/build upon a 1-3 year business marketing strategy
The Impact
“The team at JMG just helped my business with a rebrand including new logo, tag lines, brand assets, and full website development. I was so impressed with how responsive everyone at JMG was. They truly went above and beyond to make sure everything was done quickly (we required a really short turnaround time) and everything turned out exactly as we wanted! Would highly recommend JMG for your marketing, branding, and web development needs.”
~Abby Corso




